Imagine you’re watching the Super Bowl, and right after a touchdown pass the announcer says you can tweet to get that touchdown ball. That’s what we did with The Hashtag500. During the Daytona 500, we invited fans to race on Twitter winning drivers’ real gear in real-time.
One Show / Social Promotion / Bronze / 2017
Cannes Lions / Entertainment / Silver / 2016
Cannes Lions / Direct / Bronze / 2016
Twitter Awards / First Ever Twitter Award / Gold / 2016
Echo Awards / Publishing/Entertainment/Media / 2016
Webby's / Social Promotions / 2016
Clio Sports / Integrated Campaign / Silver / 2016
Clio Sports / Social / Silver / 2016